The Dubai International Advertising Festival is a meeting place for the Middle East and North Africa region (MENA) advertising and communications industry, where they can learn, be inspired, network and celebrate.
The Agency of the Year is given to the agency that obtains the highest score for its entries. An agency is eligible if it has entries in two of the following sections: Film, Film Craft, Print, Outdoor, Print & Poster Craft, Radio, Interactive, Direct, Promo & Activation, Design, PR, Mobile and Integrated. All entries from an agency are eligible, regardless of the entrant company.
1. Y&R Dubai, UAE
2. Memac Ogilvy Dubai
3. JWT Cairo
The Media Agency of the Year Award is given to the entrant company that obtains the highest score for its entries in the Media section, irrespective of whether these have been entered by the agency or another party.
1. Starcom Mediavest Group, Dubai, UAE
2. Leo Burnett, Dubai, UAE
3. Mindshare, Dubai, UAE
The Network of the Year Award is given to the agency network that obtains the highest score for entries in the Film, Film Craft, Print, Outdoor, Print & Poster Craft, Radio, Media, Interactive, Mobile, Direct, Promo & Activation, PR, Design and Integrated sections.
1. Leo Burnett
The Lynx Palm Award is given to the most awarded Production Company in the Film and/or Film Craft sections. The award is calculated on a points basis, with different values attributed to each award and shortlist place.
1. Lighthouse Films, Cairo, Eypt
2. Clandestino Films, Lebanon
3. Big Production, Paris
The prestigious Dubai Lynx Advertiser of the Year award is presented to advertisers in the MENA region who have distinguished themselves for inspiring innovative marketing of their products and who embrace and encourage the creative work produced by their agencies.
The Dubai Lynx Advertising Person Award is presented to an individual who has made significant contributions to advancing the reputation and profile of the communications industry in the MENA region. The recipient of the award is selected by the organisers of the Dubai International Advertising Festival.
Roy Haddad, WPP, Director, Middle East and North Africa
Independent Agency Of The Year
1. Interesting Times, Beirut
2. We Are Pi, Amsterdam
3. Kairo, Cairo
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