The Pepsi MAX commercial entitled “Check-Out” is the newest edition to the brand’s playful Cola Wars campaign. The spot depicts a competitor’s deliveryman attempting to discreetly purchase a bottle of Pepsi MAX at the supermarket when he unexpectedly becomes the grand prize winner of “Pepsi MAX for Life.” As a surprise “on the spot” reporter, Regis Philbin appears to get the embarrassed driver’s thoughts on his big win. This role marks Philbin’s first television project since leaving Regis & Kelly.
Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Brand: Pepsi Max
Advertiser: PepsiCo Inc.
Agency: TBWA\Chiat\Day Los Angeles
Country: United States
Anuncio de televisión "Check-Out" hecho por la agencia de publicidad "Tbwa\chiat\day Los Angeles" para el producto: Pepsi Max (marca: Pepsi) Estados Unidos. Fue producido en ene 2012.