Nike and Wieden+Kennedy New Delhi has unveiled a new Just Do it campaign for Nike India with the launch of a music track and film, ‘Da Da Ding’. Showcasing the unrelenting spirit of women in India, the music video aims to trigger a movement by changing the way sport is thought about in the country. The campaign features the ultimate girl sport squad – from national hockey player Rani Rampal and surfer Ishita Malaviya, to Deepika Padukone, and a huge supporting cast of everyday women performing a diverse range of sport.
Agency: Wieden + Kennedy Delhi
Director: François Rousselet
Executive Creative Director: Kim Papworth
Executive Creative Director: Susan Hoffman
Creative Director: Mohamed Rizwan
Copywriter: Ankita Tobit
Art Director: Anyaa Dev
Executive Producer: Jules de Chateleux
DoP: Matias Boucard
Agency Producer: Deb Drumm
Account Director: Aparna Battoo
Account Manager: Jayaram Shankar
Anuncio de televisión "Da Da Ding" hecho por la agencia de publicidad "Division" para la marca: Nike India. Fue producido en jul. 2016.