Magazine Luiza: "Offer Shortener" Publicidad online hecho por Ogilvy Brazil

Media: Online
Geo: Brazil
Category: Media
Agency: Ogilvy
Brand: Magazine Luiza
Magazine Luiza, one of the biggest department stores in Brazil, wanted to prove their prices are unbeatable and boost the sales of their online store.
Ogilvy Brazil created a new online tool, designed especially for Short Time Promotions. It’s a URL shortener that shortens prices.
Advertising Agency: Ogilvy & Mather, São Paulo, Brazil
Chief Creative Office: Anselmo Ramos
Executive Creative Directors: Claudio Lima, Fred Saldanha
Creative Directors: Fred Saldanha, Eduardo Marques
Head of Digital: Daniel Tártaro
Copywriter: Leandro Neves
Art Director: Micky Huang