This new campaign shows the FB timeline of Adam Barak. His timeline shows one column of adam under the influence of drugs, and the other column - without. The new timeline feature on facebook demonstrate clearly the diffrence between life on drugs and living sober.
Advertising Agency: Mccann Erickson, Israel
Creatives: Nir Refuah, Daniel Barak, Nir Hersztadt, Ami Alush
Production: Inbal Fanan
Photographer: Gooli Cohen
Publicidad online "Timeline" hecho por la agencia de publicidad "Mccann Erickson Israel" para el producto: IADA Anti-drug Authority (marca: IADA ) Israel. Fue producido en ene 2012.
Online