IKEA: "Happy to Bed" Publicidad online hecho por Cake

Home furnishing experts IKEA via Cake Group, London have launched the first ever personalised 3D showroom on YouTube. Drawing on information from Facebook, IKEAâs tool creates a bespoke 3D bedroom that can then be explored and tailored by users to create their perfect bedroom.
Client: Ikea
Agency: Cake Group
Production: Ralph & Co.
Country: United Kingdom
Creative Director: Simon Moore
Digital Project Manager: Natasha Wisdom
Account Director: Jim Dowling
Account manager: Steve Cater